Pentair Pool University Workshop
2026-01-12 - 2026-01-13 | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
Pentair University: Your Skills Empowered By Training
If you’re a pool industry professional out in the field installing and fixing products, a Pentair University course is perfect knowledge to add to your tool kit to make you more comfortable with our products. You will:

Get hands-on experience troubleshooting products like IntelliCenter® Pool Control System, IntelliFlo3® Variable Speed and Flow Pool Pump, and MasterTemp® and Max-E-Therm® Heaters.
Discuss all the products on the pool equipment pad with seasoned Pentair Pool professionals.
Explore programming, automation instruction, and topics like hydraulics and electricity for pool service professionals.

For more information and to register for the Indianapolis Regional Workshop, click here.

2026 Education Pass
2026-01-14 07:30 - 2026-01-15 12:30 (America/Indiana/Indianapolis) | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
All courses require an Education Pass. One Pass will allow an attendee into ALL classes on Wednesday, January 14 & Thursday, January 15.
CLICK HERE TO PURCHASE

Manufacturer Training: Poolside Tech's "The Attendant"
2026-01-14 08:00 - 08:50 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
This is a FREE training class for both current and perspective customers: Discover how to automate a mixed equipment pad using a single automation system, regardless of the equipment manufacturer, with no upgrades needed. In this class, we will discuss what sets The Attendant apart from its competition. We will examine the system’s internal hardware, the types of equipment wired to its various ports, and how to test these hardware ports. Finally, we will review and configure The Attendant automation system. To register, click here.

Water Chemistry- The Basics
2026-01-14 09:00 - 10:30 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With Paul Gillio, Solenis
Emphasis on sanitizer levels and ph monitoring is well-known by most operators and service people. What is less well understood is how dependent successful pool management is on proper operation of filters, circulation and other areas of chemical control. This seminar will demonstrate that proper control of all three factors: chemical, biological, and physical is needed to provide healthy clean water. At the conclusion of the seminar the service person or operator will understand how each of these key factors interrelates with and helps control the others. Additional knowledge will be gained in how to correct unbalanced water and utilize other tools such as algaecides and sequestering agents to improve overall water quality.

Swimming Pool Leak Detection; Comprehensive Strategies for Identification and Repair
2026-01-14 09:00 - 10:30 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With Darren Merlob, LeakTronics- This course offers comprehensive training on the causes, detection, and repair of leaks in water systems, with a specific emphasis on swimming pools and related structures. Participants will learn about modern leak detection technologies, understand the common causes of leaks, and master effective repair techniques.

Liner Measurement: From Tech to Pro
2026-01-14 09:00 - 10:30 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With John Vowels, Tara Pool & Outdoor Products
This comprehensive class is designed for pool professionals aiming to perfect their liner measurement skills. Participants will delve into essential topics such as accurate depth measuring, determining corner radius and understanding A-B theory and triangulation. By attending, professionals will enhance their precision in liner installations, reduce errors and improve efficiency. Don’t miss this opportunity to elevate your expertise and ensure top-quality results in every liner installation.

Proper Inground Spa Jet Hydraulic Design in a Variable Speed World
2026-01-14 09:00 - 10:30 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With Scott Roodbergen, Waterway Plastics
Properly sizing spa jet plumbing and pumps comes down to understanding a few key hydraulic rules and formulas. In this class, students will learn—step by step—how to design and calculate the right plumbing and pump size for spa jet systems in inground gunite, fiberglass, or vinyl liner applications, explained in easy-to-understand terms.

How to Service Auto-Covers & Make Money Doing it!
2026-01-14 09:00 - 10:30 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With Joe Keyes, Coverstar Central
Join us for 90 minutes of Auto Cover Fun!
Learn the key differences in servicing multiple auto cover manufacturers so you can work confidently across brands. We’ll cover how to properly order replacement fabrics (and avoid costly mistakes), as well as best practices for cleaning and maintaining fabrics to extend their life. You’ll also discover how to turn routine maintenance into a profitable service offering for your business!

Video First: How to Drive Sales & Scale Trust in a Visual-First World
2026-01-14 09:00 - 10:30 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
Pam Vinje, Small Screen Producer-
Video isn’t just content — it’s your silent salesperson, working 24/7. This seminar helps you understand how to use video for every stage of the customer journey. From lifestyle clips, to user-generated content to AI-powered demos and video podcasts, you’ll walk away knowing exactly what to create, where to share it, and how to use video smarter in 2026.

Objectives:
By the end of this session, you’ll walk away with a playbook designed to help you lead with video and leverage it in practical, high-impact ways. Here’s what we’ll cover:
1. Understand how video fits into each stage of the sales funnel — and what types of video content work best to attract, nurture, and convert your ideal customers.
2. Learn the three essential stages of video creation—pre-production, production, and post-production—with real-world guidance on how to plan, shoot, and polish your videos without stress or overthinking.
3. Discover how to create a multi-platform video strategy, so your videos aren’t just sitting on one platform — they’re working for you everywhere your audience spends time: YouTube, Instagram, Facebook, LinkedIn, your website, email, and more.
4. Explore how to use AI tools to scale your video marketing—from scripting and editing to voiceovers and automated repurposing—so you can create more content in less time with less effort.

General Pool & Spa Heating
2026-01-14 09:00 - 10:30 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With Rocco Russo, Fluidra
Participants will learn about the varying options available for pool & spa heating. Order of operations troubleshooting and component identification will also be covered. Technicians seeking to understand how heaters work will benefit in attending.

Automation and Controllers
2026-01-14 09:00 - 10:30 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With Scott Parker, Pentair Trainer
Today’s pool owners expect easy, app-based control of their pools and spas. This class will cover the fundamentals of automation systems and controllers, including setup, programming, and troubleshooting. Learn how to identify the right system for your customer, avoid common installation and service mistakes, and keep equipment running smoothly. We’ll also discuss how automation can increase efficiency for service techs while boosting customer satisfaction and profitability. The course will also touch on Pentair’s intelliCenter, offering hands-on insights into its functions and best practices for successful use.

Breaking the Habit: Rethinking Stabilizer/CYA in Modern Pool Care
2026-01-14 09:00 - 10:45 UTC
With Chris Marcano, ReThink Pool Care
CYA protects chlorine from sunlight, but too much of it slows sanitation, increases chlorine demand, and creates ongoing service issues. This session explains how CYA truly works, why overuse is so common, and how today’s pool pros can maintain cleaner, more efficient water with fewer headaches. Attendees will learn practical strategies to manage CYA, boost chlorine performance, and reduce long-term problems.

Hot Water Chemistry
2026-01-14 10:45 - 12:15 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With Paul Gillio, Solenis-
This course will cover the factors that affect hot water management including filtration, chemistry and disinfection. Emphasis will be placed on the stresses created by hot, turbulent water and its effects on bathers, bather comfort, chemistry and especially sanitizers. At the conclusion of the course the service person or operator will understand how each of these key factors interrelates with and helps control the others. Particular attention will be made to sanitizer selection and control of bather wastes.

Efficient Installation & Operation of Small Footprint Gas Pools
2026-01-14 10:45 - 12:15 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With Brian Miller, Raypak
This course will cover installation of gas heaters using the WAGES method (Water, Air, Gas, Electric & Spacing). Participants will learn how to ensure proper water flow to heaters, fresh air requirements for proper combustion and ventilation, how to properly size gas lines and how to test gas pressures using appropriate tools, how to properly wire heaters for power and test power supply, and how to ensure a safe installation as to clearances from structures and other equipment. All attendees will have the chance to win a FREE digital gas monometer!

Sanitation vs Oxidation & How We Overtask Chlorine 301
2026-01-14 10:45 - 12:15 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With Melissa Bushey, API
Learn the various types of pool water contaminants, the key differences between sanitization and oxidation and the negative impact of imbalanced chemistry. Review of the moderate to severe poor water conditions in salt and non-salt pools and the products that remedy them as well prevent re-occurrence. Gain a broader understanding of fully burdened service call costs and how maintenance for techs and DIY pool owners simplify inventory and minimize training.

Selling, Measuring and Installing Vinyl Liners
2026-01-14 10:45 - 12:15 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With Marc Cornely, Merlin Industries
In this seminar, Marc will explain all aspects of vinyl liners, from selling to installing so your project is stress-free, profitable, and done right the first time. He will discuss how to measure accurately and efficiently, how to best prep the pool, and how to install the liner as easily as possible. In addition, he will address options for dealing with groundwater issues, the effects of water chemistry, and wrinkle problems when installing a vinyl liner.

Web Connected Devices and the iAquaLink App
2026-01-14 10:45 - 12:15 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With Rocco Russo, Fluidra
Participants will gain practical knowledge on navigating and troubleshooting common challenges with web interfaces. Designed for technicians, this session provides a deeper understanding of how web-based automation systems operate and how to apply them effectively in the field. The course will also discuss Jandy’s iAquaLink app, offering hands-on insights into its functions and best practices for successful use.

Where and How to Advertise Your Pool & Spa Store
2026-01-14 10:45 - 12:15 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With Scott Reynolds, The Get Smart Group
Put yourself in the customer’s shoes by exploring the typical buyer’s journey as they search for a new pool or spa. This session will help attendees understand the many different products and platforms pool and spa companies can use to attract business. It’s not just Google anymore—buyers are finding you through social media, video, display ads, and more.
What do prospects expect when they contact you? How does advertising shift with the seasons? Do traditional methods like print, radio, or billboards still work? And how can something as simple as your service vehicle become a rolling advertisement?
Join Scott for a deep-dive discussion into how today’s buyers discover pool and spa companies—and how to make sure they choose yours.

IntelliFlo3 (IF3) Variable Speed & Flow Pumps
2026-01-14 10:45 - 12:15 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With Carlos Gomez, Pentair
Discover how Pentair’s innovative IF3 Variable Speed and Flow Pump meets the latest Department of Energy (DOE) efficiency standards. This session will guide participants through proper installation and programming techniques to ensure maximum performance, energy savings, and compliance—all while working within common equipment pad limitations.

Modern Lighting: Boosting Profits in New Builds and Service Markets
2026-01-14 10:45 - 12:15 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
Unlock the full profit potential of every backyard project. This session explores how lighting is no longer just an afterthought; it’s a strategic driver for both revenue and design appeal. Discover how to turn underutilized zones like water features, landscape lighting, and strip lighting into premium upgrade opportunities. We will dive into today’s most advanced lighting controls, from app-based systems to fully integrated automation platforms, giving you the flexibility to offer tailored solutions for every homeowner. Learn how to create multi-zone lighting environments with intuitive, single-touch control, and how to position these options to win in both the new construction and service/retrofit markets.

Manufacturer Training: Poolside Tech’s “The Attendant”
2026-01-15 08:00 - 08:50 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
This is a repeat from Wednesday:

This is a FREE training class for both current and perspective customers: Discover how to automate a mixed equipment pad using a single automation system, regardless of the equipment manufacturer, with no upgrades needed. In this class, we will discuss what sets The Attendant apart from its competition. We will examine the system’s internal hardware, the types of equipment wired to its various ports, and how to test these hardware ports. Finally, we will review and configure The Attendant automation system. To register, CLICK HERE.

Intermediate Water Chemistry
2026-01-15 08:59 - 12:00 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With Paul Gillio, Solenis
Note: Due to the material covered, this is a three hour course.
Now that the student has learned the basics of water chemistry, it’s time to get down to the not so basic details. This class will dive into more detailed areas of filtration equipment, specialty chemicals, interrelationships of chemical readings, and more. Due to the significant amount of information to cover we have set aside three hours. A Double Time Slot! Lengthier discussions will be spent on: filters, their differences and advantages/disadvantages among them, types of enzymes and what they do and why they work well together, how to adjust water that is out of balance, how and when CYA affects total alkalinity readings, how chlorine works and the different types of combined chlorine, how to select the right algaecide, phosphates and their role in pool chemistry, good and bad.

Understanding Electricity
2026-01-15 09:00 - 10:30 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With Scott Parker, Pentair –
Electricity is a must know for any tech in the pool industry, yet few know it when entering the field. This class will cover basic electricity principles for safety and proper wiring. This is not a class to create electricians but to help any service tech understand how electricity works. Students will leave this seminar with knowledge about how they can work with electricity in their day-to-day job and be safe. A MUST TAKE for anyone in the service industry!

From Referrals to Revenue: Marketing & Sales Game Changers Every Pool & Spa Business Needs in 2026
2026-01-15 09:00 - 10:30 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
Pam Vinje, Small Screen Producer-
This seminar is laser-focused on helping established businesses rethink, retool, and revitalize how they attract and close new customers and grow the revenue from their current one—without losing the trust-based approach they’ve relied on for decades.
Today’s customers shop differently—and your old referral-based approach may not be enough. In this session, discover how to turn your website into a 24/7 lead machine, create video content that converts, run profitable Google & Meta ads, and use AI + automation to close more deals. Learn how to smooth out seasonal slumps, boost year-round revenue, and compete with tech-savvy competitors—without losing your personal touch.
In this session you will discover:  1. How today’s pool and hot tub customers shop—and why your referral-based approach is no longer enough.  2. How to turn your website into a 24/7 lead machine with AI, dynamic content, and mobile-first design.  3. What kinds of videos drive sales—and how to produce them affordably.  4. What works in 2026 and how to advertise smarter, not harder.  5. How AI is helping local pool and spa companies answer phones, quote jobs, and follow up with speed (even after hours).  6. Why follow-up matters more than your first impression—and how to automate without sounding like a robot.  7. Combat feast-or-famine cycles with recurring offers and strategic re-engagement.

Stains aren't Normal; Mastering Pool Stain Identification, Prevention and Removal
2026-01-15 09:00 - 10:30 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With Pete Kur, Jack’s Magic
Learn to spot, treat and prevent pool & spa stains in this technical session with Pete Kur of Jack’s Magic. Students will gain practical and non-product specific strategies to solve metal and organic stains, improve troubleshooting skills and deliver better results in the field.

Chloramines Unmasked
2026-01-15 09:00 - 10:30 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
Jim Blanton & Shaun Mulhall, Orenda
Chloramines are a leading cause of pool odor and swimmer irritation. This session explains what chloramines are, how they form, and how to accurately test, eliminate, and prevent them through proper breakpoint chlorination and pool management techniques—ensuring safer, cleaner, and more comfortable water.

IntelliCenter Pool Automation (in español)
2026-01-15 09:00 - 10:30 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
Sistema de Automatizacion de IntelliCenter (IntelliCenter Pool Automation Spanish version)
Carlos Gomez, Pentair Trainer
Overview: Los participantes aprenderan a instalar y programar todos los circuitos y todos los equipos de acuerdo a la necesidad del cliente, tambien como controlarlo por medio de la aplicacion de Pentair Pool de su telefono mobil.

Building Better Fiberglass Pools: Real World Practices for Fewer Callbacks and Happier Homeowners
2026-01-15 09:00 - 10:30 UTC | Lucas Oil Stadium Classrooms, Indianapolis, IN, United States
With Jonathan Davis, Thursday Pools
As a manufacturer, we get a unique view from a consumer’s perspective of what really happens out in the field—from the first dig to the final fill. Over the years, we’ve seen patterns emerge: the same install challenges, chemistry issues, and customer concerns that can lead to unnecessary headaches for builders and homeowners alike.
In this session, Jonathan Davis, Director of Customer Relations for Thursday Pools, will share what he has learned from thousands of projects—what goes wrong, why it happens, and simple ways to prevent it. He’ll walk through practical installation tips, water-care reminders, and communication best practices that help you reduce callbacks, protect your reputation, and deliver an exceptional experience every time.
Whether you’re new to fiberglass or have been installing for years, you’ll walk away with field-tested insights that make your jobs smoother, your customers happier, and your business stronger.

Practical Application for UV and Ozone for Residential Pools
2026-01-15 09:00 - 10:30 UTC
With Michael Falzer, Aqua Water Group
Pool companies should understand UV (ultraviolet) and ozone systems because these technologies provide advanced, highly effective methods of water sanitation that enhance or outperform traditional options like salt systems, chlorine, or bromine. Being knowledgeable about UV and ozone pool systems means pool companies can offer modern, effective, and environmentally responsible solutions, which leads to happier clients. and an improved reputation in a rapidly evolving industry.

Introduction to Measure Pro
2026-01-15 10:45 - 12:00 UTC
With Ken Thompson, Latham
In this class, we’ll explore Latham’s revolutionary new Measure Platform—a game-changing tool that simplifies and streamlines the measuring process like never before.
Participants will learn how to use the platform for:
Safety Covers: Obtaining precise, compliant measurements while accounting for existing deck features.
In-Ground Vinyl Liners: Measuring accurately whether the pool is empty or full.
